About
Brandisrupter is the brainchild of Sarah Walsh, a marketing and communications executive who specialises in brand strategy and growth, distinct market positioning, creative and results driven campaigns, communications and engagement, team leadership and capacity building.
With over 17 year’s experience across diverse industries including education, research, defence, place and retail, Sarah brings a unique perspective and skillset to help your brand thrive and business grow.
Key to Sarah’s work is understanding the customer, developing clear vision, pushing boundaries and bringing stakeholders on the journey through integrated engagement plans.
This approach has seen Sarah deliver innovative, large scale projects including Flinders University’s new logo and Fearless brand position, enterprise wide campaigns for Adelaide Oval and its sub-brands, roll out of the State Brand, the hugely successful I Choose SA campaign, Shop South Australia, national media famils, the Robinson Research Institute rebrand, the integration of BAE Systems and Tenix marketing, and much more.
Sarah Walsh
What is brand disruption?
Disruption is often associated with change and uncertainty, and this can be the case for business disruption.
But in the ultra-competitive world of marketing, brand disruption is positive.
It is the creative spark that helps you cut through in clever and engaging ways.
Brand disruption is about looking at your business, products and services through the lens of the customer and understanding broader marketing insights and trends to identify new ways to engage and achieve growth.
The digital world has transformed the way businesses reach their target audiences – but it doesn’t mean that traditional channels do not have a strong role to play.
Brandisrupter considers channels, insights and budget to create effective solutions that challenge and deliver results.